Social Media

In a significant technological stride, Meta, the parent company of Facebook, has recently unveiled its latest innovation: an artificial intelligence model dubbed Movie Gen. This ambitious creation aims to generate realistic video and audio clips using mere text commands, placing Meta in a competitive arena alongside prominent media generation entities such as OpenAI and ElevenLabs.
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The social media landscape is undergoing profound transformations shaped by external pressures, complex corporate social policies, and rapid advancements in artificial intelligence (AI). As companies navigate these changes in 2025, social media marketers must hone their skills to remain relevant in an increasingly competitive environment. Conferences have emerged as vital platforms that allow professionals to
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As the digital landscape continues to evolve, brands like Corona are adapting their marketing strategies to align with emerging trends in consumer behavior. Traditionally invested in long-form content, Corona, a prominent Mexican lager owned by Anheuser-Busch InBev, recently pivoted towards short-form video content to boost its visibility and engagement. The decision to embrace this trend
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Snapchat continues to innovate, recently unveiling an intriguing feature called Footsteps for its iOS users. This functionality allows users to catalog and revisit the various locations from which they have sent snaps. Set against the backdrop of increasing digital exploration, this tool caters to avid Snapchatters who find themselves documenting their journeys. Unlike traditional location
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In the ever-evolving landscape of social media, platforms like Instagram and Facebook grapple with the desires of users and the imperatives of engagement. A recurrent theme has emerged: many users wish for a chronological feed that displays only the posts from accounts they follow. However, recent statements from Instagram’s head, Adam Mosseri, shed light on
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In today’s digital landscape, the intersection of social media and shopping has transformed consumer behavior significantly. Among the plethora of platforms available, Snapchat has emerged as a forerunner in influencing purchasing decisions. Recent research illustrates Snapchat’s distinctive capability to inspire consumer action, particularly through influencer marketing, making it an essential tool for brands aiming to
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